If you haven't realized, there are many opportunities online you can grab and earn some good money. Social media is one of those resources. As a single mother, you can always make the most out of your followers on social media. If you have lots of followers, why not turn them into dollars? Did you know that some people make a living on social media, and they don't even sell anything? Do you want to know how? Well, keep reading this article for more….
How To Make Money On Social Media
Decide on a Niche
It is certainly not easy to gain followers with a general Instagram account. If your goal is to get attention, you need to start thinking of a specific niche you will focus on. If you want to successfully make money on Instagram, make your account professional and think of it as a business. Think about creating an account based on the following categories:
- Fashion and beauty
- Wellness and fitness
Make Use of Instagram Stories and Live Events
Are you serious about making money on social media? Then we both know you can't afford to miss out on Instagram stories and lives. If you see your Instagram account as a business, you know what to do. You have to produce content occasionally. And please don't just create content for the sake of it. Ensure your story grabs the attention of your target audience and entertains.
What are some of the ideas you can put on your Instagram stories?
Well, if you are dealing with some products, you can always upload your reviews for your audience to see what has changed. You can also share your personal stories that may be encouraging to someone. How does your daily schedule look like? What are some of the events you attend, and how do they benefit you? What have you achieved throughout the week?
Do you have something interesting to share with your audience? Why not broadcast live Instagram videos and share your story. As a single mom, you have no idea how many lives you might impact by just doing this.
Advertising on Social Media
You want to make money in the comfort of your home. We get that. Now, sometimes you need to invest money to make more. We both know how an investment works. You put your money into something and expect more money on top of the amount you initially invested. An advertising campaign on social media platforms like Facebook and Instagram is one great way of improving your online engagement and multiply followers. Advertising allows you to attract new customers for your product or service and help you gain more followers. This, however, depend on your advertising campaign objectives.
Listen to The Concerns of Your Audience
The real drivers to the success of any business are the customers. It is important to keep the interests of your audience at the forefront. They are the reason you have reached that far. If you have practiced influencer marketing, you know that your followers see you as their friend. This is why you need to ensure you engage with your audience online, listen to their views about your content, and make necessary improvements based on their concerns. Putting your audience's interest forward is a great way of keeping your engagement high and gaining more followers. Be careful not to deviate from your audience's interests. You could lose what you have struggled to build.
Make Use of The Visual Media to Promote Your Handmade Crafts
Are you talented in crafting or making art pieces? Have you considered creating written content about the services you provide? What are you waiting for? Instagram and Pinterest can be ideal platforms to start from. You can also use Facebook and Twitter to share your visual media with your customers. It can be a great opportunity to showcase and sell your products online.
Promote Other People’s Products and Services and Earn Money
Promoting products and services via sponsored posts gives single moms a direct opportunity to earn some good money. It can, however, work best if you have a good number of social media followers. Also, keep in mind that overdoing promotions can make you lose followers. For this reason, you need to be creative. Try to mix promotions with posting other things that can add value to your followers. Of course, a good social media strategy should involve a solid call-to-action. But, hey, you can't do call-to-action in every post. That is how your posts start getting boring to your clients, and they will probably unfollow you if you don't do it right.
The Bottom Line
These are just some of the ways you can make money online through social media. It is important to consider that it is not going to be easy. You will face struggles before your business gets on the right track. So have a plan. How do you want to reach your financial goals? Be open and willing to accept the changes.